J. Mendel

Improving Survey Questions - 9780803945838

Description: Improving Survey QuestionsDesign and Evaluation Author(s): Floyd J. Fowler Format: Paperback Publisher: SAGE Publications Inc, United States Imprint: SAGE Publications Inc ISBN-13: 9780803945838, 978-0803945838 Synopsis What is a good question? Although there are several potential sources for error in survey data, the validity of surveys depends on the design of the questions asked. This book shows how to word and format a question, write questions that will evoke the kind of answers for which they were designed, and empirically evaluate survey questions. In addition, the book covers topics such as how to write good questions aimed at collecting information about objective facts and events, how to measure subjective phenomena, some alternative methods for attacking common measurement problems; shows how to evaluate the extent to which questions are consistently understood and administered, and explains how to evaluate the data resulting from a set of questions. A clearly written book, Improving Survey Questions enables researchers and practitioners to write better survey questions and helps users of survey data to evaluate their data more critically.

Price: 64.58 GBP

Location: Aldershot

End Time: 2024-12-03T10:51:45.000Z

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Improving Survey Questions - 9780803945838

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Book Title: Improving Survey Questions

Number of Pages: 200 Pages

Language: English

Publication Name: Improving Survey Questions: Design and Evaluation

Publisher: SAGE Publications INC International Concepts

Publication Year: 1995

Item Height: 215 mm

Item Weight: 280 g

Type: Textbook

Author: Floyd J. Fowler

Subject Area: Social Research

Series: Applied Social Research Methods

Item Width: 139 mm

Format: Paperback

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